Digital Marketing

    Digital Advertising

    Digital campaigns designed to reach the right voters.

    QuickSilver develops targeted digital advertising programs that help campaigns build awareness, communicate their message and reach voters across the platforms they use every day.

    Discuss Your Digital Campaign

    Strategic Digital Outreach

    More than impressions. A complete voter communication strategy.

    From voter-file targeting and creative development to placement, optimization and reporting, we manage digital programs from beginning to end.

    ◎

    Precision Voter Targeting

    We use voter-file data, geography, demographics and modeled voter behavior to build focused digital audiences.

    ✦

    Creative Development

    Persuasive digital graphics, video, copy and messaging developed to reflect your campaign and move voters to action.

    ◇

    Cross-Platform Placement

    Coordinated advertising across social media, display, streaming video, connected television, search and other digital channels.

    Programmatic Advertising

    Efficient placement backed by real-time data.

    Programmatic advertising allows campaigns to reach carefully selected audiences across thousands of websites, applications and streaming platforms.

    We monitor campaign performance throughout the program and adjust placement, audiences and spending to improve results.

    Programmatic campaign management includes:

    ✓ Voter-file and geographic audience targeting
    ✓ Real-time bidding and placement optimization
    ✓ Cross-platform campaign coordination
    ✓ Budget pacing and performance monitoring
    ✓ Clear reporting and campaign insights

    Integrated Channels

    Reach voters wherever they spend time online.

    Facebook Instagram Google YouTube Streaming Video Connected Television Digital Display Search Advertising

    The QuickSilver Difference

    Digital strategy connected to the entire campaign.

    Digital advertising should not operate separately from your campaign. We coordinate your online outreach with your messaging, voter targeting, mail, email, texting and field programs so every part of the campaign reinforces the same strategy.

    Build Your Digital Program

    Ready to reach more voters?

    Let’s create a digital advertising plan built around your race, audience, budget and election timeline.

    Start a Conversation